The first question we asked was – is this website there to show your photography, or is it to sell your services?
It’s all about the business, was the reply.
We decided to revisit the standard photography website, intertwined the traditional “about us” section into the whole site, and focused on how he tailors his services to each industry category. As part of the process, we created a wordmark and elegant picture frame template to be used when presenting his images for promotional purposes.
Also by completely random luck the www.chrisotto.com.au domain became available part way during the project! Someone was looking out for him.